101+ Blogging Statistics & Facts You Should Know to Become a Successful Blogger in 2023

Blogging statistics and facts are extremely relevant nowadays because if you’re starting a blog in 2023, there are a couple of important things you should take into account. This is how you’ll know that you’re on the right track.

How Many Bloggers Are There?

There are over 31.7 million active bloggers in the United States.

That’s almost 10% of the country’s population, and the number of bloggers is constantly increasing. Because it is a very convenient and effective way to communicate with the world, share your experience, and make money.

Year	Number of Bloggers in the United States, millions
2014	27.4
2015	28.3
2016	29.1
2017	30
2018	30.6
2019	31.2
2020	31.7

How Many Blogs Are There?

There are over 600 million blogs worldwide from 1.9 billion websites.

This means that one out of every three websites is a blog. In 1999 there were only 23 blogs. Blogging has become extremely popular because it is an easy way for people to share their thoughts and ideas with the world. You can set up a blog in just a few minutes, and it doesn’t cost anything.

General Blogging Statistics in 2023

1994 is the year the first blog was published online, and it was called a personal homepage.

Before you begin blogging, you should have a topic in mind for your page. Your blog must focus on the things you are passionate about; this way, you’ll have a much easier time regularly producing relevant and high-quality content.

Did you know that The Huffington Post’s blog generates an annual income of $500 million?

Even if you have amazing content, you must learn some SEO (Search Engine Optimization) tips and tricks to make your blog pop out in Google’s top search results. That’s how you start bringing in user traffic to your blog. That and PPC (Pay Per Click) advertising.

0.6% of the world’s bloggers make over $1,000,000 annually.

Most importantly, the frequency you add posts to your blog should be considered. You must make your visitors come back to read new posts at least twice a week. If your blog doesn’t have updated content every week, chances are that you’ll be unable to build a steady fan base and traffic stream. 

A blog added to your company’s website has the capacity to raise traffic numbers by 434%.

Talking about a shocking blogging statistic to start off our article with. 

1994 is the year the first blog was published online by Justin Hall.

Blogging only became a worldwide phenomenon at the end of 1999 and early 2000s when platforms like Blogger (bought by Google) and LiveJournal started offering people the chance to create free blogging accounts. 

2002 is the launch date of Technorati, the world’s first search engine for blogs.

Audio Blogger was launched a year later, in 2003, as the world’s first Internet-based podcasting platform.

An estimated 7.5 million blog articles are published worldwide daily.

Since more and more companies are starting to realize the importance of blogs, you can expect the number of blog posts written daily to increase exponentially in 2023. 

Approximately 77% of all Internet users read blogs regularly.

Close to 7 out of 10 people that browse the Internet daily read blogs, so that’s why they are a must-have platform if you want to get more traffic. 

$500 million is the annual income generated by The Huffington Post’s blog.

This makes Arianna Huffington’s blog the most popular in the world when it comes to the income it produces. 

53.3% of all active bloggers are aged between 21 and 35.

The most popular demographic is young people just starting to become a part of the workforce, in one form or another.

7 minutes is the most successful reading time recommended for blog articles.

Writing long articles is good, but people should be able to get the gist of things within a seven-minute read.

94% more views are generated by blog posts with images.

This number is in comparison to blog posts that only have text content. That’s why more blogs focus on high-quality and impactful images.

65% is the retention rate for visual blogs.

As opposed to 10%-20% for blogs that focus solely on text content. 

The oldest blogger in the world is 106 years old, and she comes from Sweden.

Her name is Dagny Carlsson, and she is living proof that blogging is for everyone as long as they are passionate about what they write.

36.8% of all new bloggers start with an initial spending budget of more than $100.

While 33.4% of new users join the ranks of blogging start with a budget between $20 and $100

12.9% of all bloggers that invested $20 or less expect a positive ROI (Return On Investment).

Basically, the less you spend, the more you hope to have a positive ROI.

16.9% of bloggers that invested no money in their blogs hope for a positive ROI.

Anybody can start a blog since most platforms offer this free service. That’s why so many people expect to generate an income with a $0 initial investment. 

Around 59% of all travel bloggers currently operate more than 1 blog in the same niche.

This means that travel topics are very popular, and having more blogs in the same industry pays off.  

Business Blogging Statistics

Business blogging statistics are some of the most powerful and impactful pieces of data you can look at if you want to see how this industry will be shaped in the following decades. 

All modern businesses are updating their blogs as we speak. For those businesses that still don’t have a blog yet, most probably, they’ll consider creating one after they’ll check out the latest business blogging statistics for 2023.

Publishing over 16 blog posts per month will get a company blog more traffic.

This business blogging statistic is in comparison with companies who choose to update their corporate blog less than 16 times on a monthly basis. 

Companies with 1 to 10 employees that post more than 11 times per month received 2x more website traffic than companies that posted less.

The comparison was made between small businesses with the same number of employees. The companies that had lower traffic numbers were the ones that updated their blog only 5 times (maximum) in a 30-day time span. 

Posting more than 11 blog articles per month can get you 3.5x more visitor traffic.

The same study analyzed big companies with up to 200 employees. The ones that posted only once a month or didn’t post at all recorded lower visitor traffic numbers. 

53% of all digital marketers consider blogging a primordial need in their content marketing strategy.

More than half of all marketers today understand the importance of driving traffic to your company’s website and raising awareness for your brand through blogging. 

93% of all US-based B2B (Business to Business) marketers choose content marketing tools.

Blogging is one of the main content marketing tools to use if you want to get your website to rank higher in search engine results.

Approximately 68% of all digital marketers focus on creating content for the consumer instead of writing for the brand.

Basically, 7 out of each 10 content marketers choose to create blog content that is written more for the consumer than for the company they are writing it for. 

1-4 years is the age of most blogs in the travel business.

Since flight prices have dropped and travel destinations are now more affordable than ever, it is no surprise that the travel blog business is blooming. 

32% of all digital marketers state that visual images are the most important content for their business’s brand promotion.

In other words, 1 out of 3 businesses focuses on photos and other images in their blog posts. 

Businesses are 13 times more likely to generate a positive ROI if they focus on blogging.

In 2023, blogging will pay off if your marketers focus on creating high-quality content.

Approximately 61% of B2B content marketers have daily or weekly meetings with their content creators.

Once again, this proves the value businesses place on the teams that develop their marketing and blogging content.

An estimated 64% of all B2B marketers outsource their blogging needs.

That’s one of the biggest traffic generators for websites and one of the biggest revenue sources for bloggers.

$25.1 billion annually will be spent by businesses by 2023 on automating marketing, content, and blogging efforts.

These amounts of money show that businesses are willing to put their cash where their “mouths” are.

60% of all digital marketers work with a documented personalization strategy that includes blogging and copywriting tools.

So 6 out of every 10 businesses already work with bloggers and copywriters as part of their personalization strategies. 

Around 57% of all marketers declared that they have acquired new customers for their companies through blogging directly.

This includes any blogging strategy, such as guest posting, paid articles, direct links, advertorials, and referrals. 

53% of digital marketers have stated that blogging is the number one top content marketing priority of their brands.

The power of blogging is growing every year, and more marketers are starting to realize it. 

67% more leads are generated by Business to Business (B2B) marketers that have blogs or work with bloggers.

We’re reaching a whopping 7 out of 10 B2B marketers that choose blogging as their lead generation source. 

Blog content for businesses will be reused up to 3 times.

Since blog content is very valuable and usually SEO-friendly written, businesses choose to reuse and repurpose this type of content 2 to 3 times.  

A staggering 60% of all B2B marketers have difficulties in creating strong and engaging content.

That’s where bloggers and their blogs come into play, offering very well-written and search engine-indexed content. 

Blogging Growth Statistics

The 600 million benchmarks for the number of blogs in the world were surpassed in 2020.

That’s close to the total populations of the United States and Russia combined.

From 23 blogs in 1999, the Internet went to 50 million blogs in 2005.

It only takes a few years for things to blow up on the Internet. Today, any blog article has the possibility of going viral within a number of hours.   

The number of blogs on the Internet tripled by 2013, reaching 152 million.

That’s just how impressive the power of blogging in today’s society actually is. 

In 2012, the WordPress blogging platform had 500,000 new posts per day.

Fast forward to 2021, and now WordPress has 70 million new posts monthly! That means 2.3 million new posts are published every day on WordPress blogs.

In 2012, WordPress reported having 400,000 new comments on a daily basis.

While in 2021, the numbers recorded by WordPress in their comments sections reached 77 million comments per month. That amounts to an average of 2.5 million comments every day of the year!

Bloggers Influence Statistics

Influencer marketing is a thing nowadays, but looking at these bloggers’ influence statistics, we can see what stands at the basis of this marketing strategy.

People with influence on social media or with a vast audience on their blogs have a lot to gain, and that’s why brands should focus their marketing efforts on bloggers and their influence on potential customers. 

Approximately 97% of all active bloggers are currently using social media to promote their blogs.

Social media promotion leads to more traffic directed to their blogs. 

Around 31.7 million is the number of bloggers from the United States.

The numbers apply for 2020, and we can easily subtract the information and say that about 1 in every 10 Americans has a blog.

20.2% of all bloggers are aged 20 or younger.

This means that blogging has a strong influence on the younger segment of the population. 

19.4% of all bloggers belong to the 36 to 50 years demographic group.

Very close to the younger group category in both numbers and online influence.

Bloggers aged 51 or higher account for 7.1% of all online blogs.

This is the category with the lowest influence in online blogging. However, it is not negligible. 

Around 68.5% of all people consider that blogs add to the credibility of a website/brand.

In contrast to these bloggers’ influence statistics, only 31.5% don’t feel like blogs have any effect on a company’s or a brand’s credibility. 

50.9% of all bloggers worldwide are male.

This makes the remaining 49.1% of bloggers belong to the female demographic. 

30% of people consider that quality content is the most important factor that builds credibility for a blog.

That’s why it pays off to create original content that has the capacity to influence more and more people through shares and organic searches. 

15% of people are influenced by a higher frequency of blog posting.

While only 2% of blog readers considered that a blogger’s influence and credibility are directly impacted by the number of visits, likes, comments, and shares they get.

Approximately 33% of all American travelers go to travel blogs for advice about travel destinations and accommodation.

So 1 out of every 3 US-based travelers choose blogs as their go-to palace for everything related to travel. 

Blogging Traffic Statistics

One of the number one traffic driving sources for a brand is the traffic it receives from external blogs, as well as from its very own company blog.

While Google’s search results are still the most important factor in website traffic, the latest blogging traffic statistics show just how important having a blog is in 2023.

Approximately 3.1 billion people read blogs on a regular basis.

This means that the traffic coming from blogs is close to the total population of China and India combined. And those are extremely impressive numbers. 

37 seconds is the average time readers spend on a blog article.

Given that everybody’s attention span has shortened throughout time, it comes as no surprise that people take less than 1 minute to skim through a blog post.

43% of all blog readers usually surf around the articles instead of carefully reading them.

That’s close to half of all blog readers in the world today. 

TOP 10 Most Popular Blogs By Traffic

The world’s most popular 10 blogs in 2021, according to the traffic they generated, have an average visitor count between 1 to 10 million per day.

• The Huffington Post

6,724,666 visits a day is the average number recorded by The Huffington Post in 2021. 

• Business Insider

Approximately 114 million unique visitors from the United States were reported by Business Insider (owned by Google) each month.

• TMZ

TMZ had 48.27 million visits during the month of November 2021.

• Mashable

50.47% of Mashable’s visitor traffic comes from the United States of America. 

• TechCrunch

14.62 million visits were reported to TechCrunch’s blog during the month of November 2021.

• Engadget

00:10:25 is the average duration of a visit on Engadget.com during 2021. 

• GigaOM

1.15 is the average number of pages visited by GigaOM’s readers.

• Lifehacker

73.22% of all the visitors from Lifehacker.com are US-based.

• Perez Hilton

7,323 is Alexa’s ranking for PerezHilton.com, based on the global internet traffic and engagement recorded over the past 90 days.

• VentureBeat

60.55% of the blog’s traffic comes from organic searches, while direct traffic amounts to 22.15% of the total number of visits to VentureBeat. 

Blogging SEO Statistics

Blogging SEO statistics for 2023 are simply mind-boggling when we look at the numbers this activity can generate for your business goals.

Not only can blogging be seen as a good way to increase your brand’s website presence in search engine results, but it can also be a good way to create a new revenue stream for your business.

55% of bloggers have better results for blog posts that reach at least 2,000 words.

Basically, more than half of all bloggers get more traffic to their pages by writing longer articles. 

77.2% more inbound links are received by longer blog posts.

The numbers for blogging SEO statistics show that having a 2,000+ word length for your posts will generate more inbound links than blog posts with less than 1,000 words.  

1st-page results on Google show blog posts with an average word length of 1,890 words.

This is based on a study conducted on over 1 million search results worldwide.

Approximately 38% of all bloggers update their older blog posts.

Such a procedure takes time, but it can help drive a lot more organic traffic to older blog posts.  

Around 34% of all active bloggers consider that updating content produces positive results.

However, there are still a lot of bloggers out there that choose to write new blog articles from scratch instead of updating some of their previous works. 

Close to 5% of all bloggers don’t have access to any sort of analytics tool.

Usually, this stat applies to new bloggers or to bloggers who don’t manage the technical aspects of their page. 

72% of all digital marketers consider content creation to be the most effective SEO (Search Engine Optimization) tactic they can use.

Driving organic traffic to your blog is one of the hardest, yet one of the most rewarding, ways to popularize your brand and your company. 

14.6% is the close rate for all SEO-generated leads.

This SEO stat is in contradiction with the 1.7% close rate of outbound generated leads, such as direct emailing or print advertising. The difference is shocking!

Blog Length, Frequency, and Time Statistics

If you made it so far through the article, it means that you’re really doing your research when it comes down to nailing every single aspect of the blogging industry.

We’re going to cover the optimum blog length, the frequency you should add posts, and the relevant stats about how much time blogging require. 

What Is The Average Blog Post Length?

2,520 words is the average length for a blog post in 2021.

But according to all the latest SEO metrics, longer articles rank better in search engine results lists. 

Between 2015 and 2020, around 1,400 words was the average blog post length.

Focusing on long articles that have anywhere between 5,000 to 7,000 words is advisable if you want your articles to rank higher and be picked up by Google’s algorithm. Articles with 300 words or less perform, on average, a lot worse than articles with a higher word count.

How Long Does It Take To Write a Blog Post?

3 hours and 55 minutes is the average time it takes bloggers to write an article.

However, in 2023, the time allocated for blog post creation will most likely grow, as the article length will play a huge role in a blog’s search engine ranking. 

2 hours and 24 minutes was the average time spent by bloggers on creating a post in 2014.

This means that the average article writing time has increased by 1 hour and 31 minutes during the past 7 years.

Another 40 minutes were added to the average blog writing time in 2017.

Reaching approximately 4 hours of writing time spent by bloggers for each of their posts in 2020.

How Frequently Do Bloggers Publish?

61% of all bloggers post at least once a week in order to keep their content updated.

These are generally the blogs with the highest numbers of visitors per day.

3% of all Internet bloggers choose to post a new article every day.

Having daily content will get you higher in the ranks. However, it can take a lot of time and effort to provide high-quality content daily.

Approximately 1% of blog owners post more than once a day.

We’re talking about the hardcore blogging fanatics that manage to update their platforms several times each day. 

Blogging Content Statistics

Whenever it comes down to the most important aspects of blogging, we’re always going to say that content is king! There’s no other way around it.

All the most important blogging content statistics are here to prove it, and we’re going to answer some of the most frequently asked questions about this topic. 

What Types of Content Are Bloggers Publishing? 

More than 80% of all digital marketers today plan on writing only original content.

The more original content you can add to your blog, the higher you’ll rank in Google’s top search results.

Videos, text, and images are all pieces of content preferred by bloggers.

A mix of all these 3 factors has proven to generate better results in search engine listings.

How Many Bloggers Add Images to Their Posts?

More than 8 out of 10 bloggers add images to their posts.

That’s simply because images help break up large chunks of texts, making it easier for a reader to go through a blog post. 

1 image for every 150 words is considered optimum for a successful blog post.

However, you can use as many images as you can, considering that you’ll shrink their size to maintain an optimum blog loading speed.

You can increase your blog’s traffic by up to 2,000% simply by creating high-quality content.

The more you create good, strong, relevant, and high-quality content, the more likely you are to rank higher in Google’s search results and to be quoted on other blogs and websites. 

Approximately 7 out of 10 potential customers want to read articles instead of ads.

When it comes to raising brand awareness, 74% of all future potential consumers would rather know more about your products and services through articles instead of being exposed to online ads.

Using infographics can generate 3x more traffic to your blog.

Infographics are way more shareable on social media because people can understand the idea of a blog post simply by looking at charts or images with relevant data in them. 

53% of all blog readers will abandon a mobile page if it loads in more than 3 seconds. 

That means that more than half of all readers prefer blogs that have lower-sized high-quality images added to their posts. 

800-1000px is the optimum resolution for blog images added to your posts.

Consider resizing your images in order for search engines to better index your blog articles.

65% of the total blog audience is made out of visual learners.

This leads to a lot of audio and video blogs appearing in the blog sphere. 

Approximately 60% of all marketers opt for reusing blog content.

It’s one of the cheapest and most efficient ways to constantly produce new content from your old materials. 

94% more views are attracted by articles with images and/or videos as opposed to blog posts that have none.

9 out of 10 blog posts perform a lot better if they have an image or video in their body to make the content more appealing.

Approximately 71% of all bloggers use videos or images in their marketing strategy.

Making your content more user-friendly and easier to digest is a key factor in all marketing aspects when it comes to blogging.

Photos of real people generate up to 35% more conversions than stock photos.

Next time you’re searching for stock images, consider using your own photos. That may just give your blog posts an extra edge.

Just about 43% of blog readers state that they want video content from bloggers.

And that’s how the vlogging industry blew up.

It is estimated that 19% of active bloggers use videos in their articles today.

This just proves to show you the growing importance of video content.

Approximately 45% of all bloggers with audio content in blog posts get more traffic.

You’ll be seeing a lot more podcasts added to blog articles in 2023 and beyond.

50x more organic traffic can be generated through video content.

This is in contradiction with regular text posts. 

The Impact of Headlines on Blog Posts

Not a lot of people know this, but the impact of headlines on blog posts is a lot more significant than you would normally expect.

This is largely due to the fact that people decide to click on a link or not if the headlines that pop up in their search results are relevant. 

Anywhere between 6 to 13 words in a blog’s title will generate the best results.

This means that your blog’s headline must be short, concise, and to the point. People need to get the idea of what the article is about simply by reading the title and headline.

In order to attract more visitors to your page, consider the following factors when writing your blog headline: Relatability, Conciseness, Urgency, Specificity, and last but not least, Numbers.

Asking a question in the headlines generates more traffic.

Headlines phrased as questions tend to attract more readers, as “yes or no” questions create more clickable titles. 

Only 20% of Internet users who read a blog’s headline will also click on the link.

This means that 80% of your potential blog traffic will go elsewhere on another platform.

Up to 500% is the increase in traffic a blog can get through its headlines.

If you thought your blog’s headlines are not important, think again. ‘

80% more traffic is attracted by SEO-compelling headlines.

Focusing on your SEO title and headline is a must if you want more organic traffic to your blog.

TOP 5 Best Ways To Write Good Blog Headlines

Ask yourself what’s the most important thing you want to communicate to your readers.

After deciding upon the topic, choose the single most important thing that will make your headline stand out, based on the blog post’s subject. 

Choose what’s the best way to send your message to your audience.

This can be a word you feel you must use in your headline or maybe the order of the things you want to approach in your article.

Come up with at least 20 headlines for your blog post.

Then read them again and choose the one that pops out from the crowd!

Survey friends and fellow bloggers.

Ask around what other bloggers or what some industry specialists think about your topics, headlines, and approached subjects. Get feedback, analyze, and readjust. 

Ask others. Give them your ideas, and see which one they like best. Always ask why.

Analyze previous headlines and choose the ones that work best.

Go over your Google Analytics (or other analytics tools you use to track traffic) and see which headlines performed the best historically. Simply copy the recipe and repeat until it doesn’t work anymore. 

Blogging Income Statistics

Most bloggers want to look up and analyze blogging income statistics before they begin writing. We wouldn’t advise this approach because you should consider starting a blog if you’re passionate about a topic or want to promote your company page.

Creating a blog strictly to generate a new income stream could take a lot of time and energy, and it’s not even certain that you’ll be able to turn a profit. 

Approximately 8% of all active bloggers manage to make enough money to support themselves and their families.

That’s basically 8 out of every 10 bloggers that manage to do blogging full time instead of a regular 9 to 5 job.

Only 1 in 3 bloggers try to monetize their blogs.

The numbers show the latest blogging income statistics for 2021.

Only the top 0.6% of all bloggers manage to make more than 1 million dollars per year.

Chances are that these numbers will grow in the next decade. 

Over 80% of all active bloggers will never even reach the $100 benchmark from their blogs.

We’re talking about 8 out of every 10 bloggers that will not be able to generate income from their blogging activities. 

Approximately 70% of bloggers said they never managed to generate any income through blogging.

While 22.6% of all bloggers stated that they earn less than $10,000 per annum from their blogs.

Between 0.6% to 2.5% of all bloggers earn more than $10,000 per year.

Based on all the latest blogging stats, chances are that you can start turning a profit from your blog if you consistently post for at least 3 years.

With a monthly blog-generated income of $3.4 million monthly, Perez Hilton is the highest-paid blogger in the world today.

The world’s biggest and most popular fashion and gossip blog generates approximately $41 million on average each year. 

$200 per blog post is the price charged by the average travel blogger.

That’s one of the highest rates in the blogging business.

Approximately 94% of all travel blogs sell some sort of advertising.

Advertising is the largest income generator for bloggers worldwide. 

Blogging Platform Statistics

Today, there are a lot of blogging platforms that will offer you the possibility to create your own blog or blog template, and for some extra fees, you can even get some exclusive features.

However, when it comes to blogging platform statistics, Tumblr is by far the number one go-to place in this field.

A staggering 488.1 million blogs are now on Tumblr.

Which makes Tumblr the world’s most popular blogging platform in 2021.

Having more than 77.8 million blogs in its database in 2021, WordPress is the second largest blogging platform in the world.

WordPress has one of the best platforms for blogging, and a lot of websites are actually built on a wordpress theme.

2.5 million blogs each is the number reported by blogging platforms such as Wix, Medium, Joomla, and more.

But when we have to judge based on the most accurate blogging platform statistics, Tumblr and WordPress take the cake with the largest market shares in 2021. 

59% of all people will share a blog post or an article without reading it.

Basically, we’re talking about 6 out of every 10 people that share a blog post without ever reading it.

95.9% of all bloggers promote their articles on social media platforms.

We live in a time and age where social media is everywhere around us, so it’s really no surprise that bloggers go to meet their readers on Facebook, Instagram, Twitter, and the likes.

69% of all active bloggers use social share buttons on their pages.

7 out of every 10 bloggers add social share buttons on their platforms to generate more traffic from their readers’ shares. 

Guest Blogging Statistics

Not only does it pay off in the long run to have a personal blog or a company blog, but guest posting is also really good for your page’s overall SEO score.

Choose websites or blogs that you like, and offer your guest writing services to them in exchange for them writing a ghost article on your page. The guest blogging statistics shown below are extremely encouraging if you want to pursue this activity. 

Approximately 60% of blogs worldwide publish between 1 and 5 guest posts each month.

This allows bloggers to offer a new perspective to their readers, thus keeping them engaged with their platform.

Roughly 3% of all active bloggers create over 100 guest posts on a monthly basis.

That amounts to 3.3 guest posts per day! 

It is estimated that around 6% of all bloggers have their majority of original content published as guest posts.

Bloggers take pride in what they write, as they usually attach their own identity to their posts, and that’s why such a small percentage have original content as a guest post.

62.96% of all blog readers consider blogs with multiple authors more credible.

This means that the more guest blogging you do, the more credibility you will attract to your blog. 

79% of all blog editors consider that guest blogging content is too advertorial for their pages.

Approximately 8 of 10 editors will criticize a guest post for trying to promote too much of the guest blogger’s platform or brand. 

Summer months are the most popular for guest blogging.

Usually, this happens during the months of June, July, and August, when most bloggers tend to go on vacation, and they reach out to other bloggers for guest posts in order to keep delivering updated content to their readers.

COVID Impact on Blogging

The COVID-19 pandemic has taken a huge toll on most industries worldwide. However, in order to measure COVID’s impact on blogging, we need to analyze the stats even closer.

Some industries prospered during COVID times, while others had to think of innovative ways to survive. Let’s see how blogging worked during this still ongoing period. 

Between 1,000 – 5,000 installs were reported for the coronavirus stats widget on blogs.

A lot of bloggers decided to have counters displayed on their pages to keep people updated with the latest COVID-19 stats. 

“COVID 19” witnessed a 3,650% growth in searches in 2020.

Meaning that a lot of bloggers have decided to write about the world’s most popular subject during the past few years. 

The search term “Coronavirus tips” grew in popularity and usage by 2,650%.

That’s why a lot of bloggers created a series of articles trying to cover this topic from all angles. 

Over 123 million tweets responded to articles and blog posts about COVID-19 and coronavirus-related events.

60% of these tweets were in English, representing the huge impact COVID-19 had on blogging and social media.

72 million tweets related to COVID-19 articles and blog posts were published within a period of 2 months in 2020.

We’re talking about January 21, 2020, and March 21, 2020 time periods.  

Judging by all the latest COVID-19 statistics and having more and more people working from home, we can easily come to the conclusion that the number of new blogs has grown, as well as the number of new blog readers. 

Conclusion

What else is there to say about blogging in 2023? Our advice would be to start blogging right away, especially if you’re passionate about a particular domain or industry. Looking at the latest blogging statistics, chances are that you’re going to generate a lot of traffic.

Of course, it’s not going to be easy, as the world of blogging has always been an extremely competitive area, and that’s why you should focus on producing high-quality content above anything else, and the rest will follow.

Don’t start off a blog thinking just about the traffic and revenue it will be able to generate because blogging is a long-term process. It’s not about getting lucky with one viral article and then setting off into the sunset.

Blogging is a marathon, not a sprint. You should always remember this, as the longer you blog, the greater your fan base will become, the more visits you’ll get on your platform, and last but not least, the higher your monthly revenue will be. Just keep writing. Just keep blogging.